1) Why we need to verify/cleanup the email list?


 * We need to verify / cleanup the email list because :

1. Less False Positives

2. Less Catch All Addresses

3. Less Unknown Addresses

4. Cleaning email lists improves         deliverability

5. A clean email list protects your data

6. Helps you improve your email metrics

7. Improves your working partnership with   your email service provider

8. Keep you connected with the right   customers.



2) What are the benefits of verify/cleanup the email list


1. Minimize Bouncing : The email addresses that were not accurately validated are sent undetectable verification emails to ensure their validity. 


2Syntax Eliminator: Email addresses with invalid syntax are removed immediately from your emailing list.


3Domain Confirmation: The email addresses containing inactive, invalid or parked Domains are removed 


4Complaints Removed: All the emails matching our Database of complaints are removed. 


5Email Deduplication: All the duplicate Email addresses are removed automatically 


6Removes Duplicates: We check for the duplicate email address when you import the list and remove them as well. 


7Risk Validation: Runs scans against High Risk Keywords and TLDs that an email address holds. 


8MTA Validation: hecks   for the Email Transfer Agent on whether it has a Valid MX Records or not. 

 

9Anti-Greylisting: With the latest anti-greylisting technology, we upload the accurate results. 



3.Steps for verify/clean up the email list


*  When we get the email list from the client first of all we arrange the excel sheet with our required custom fields for eg: (Name , email, phone no, location)

* we save the  excel sheet in csv format and then we have a third party email verification/cleanup application i.e. PABBLY in which we upload the csv file and start the clean up process, for doing the clean up process the application charged us some certain amount. 

* After  paying the required amount the PABBLY application starts the processing.

* while processing it removes all the inactive emails, duplicate emails, 

Email addresses with invalid syntax ,etc.


After the verification/clean up process get over we get a cleaned file and we upload the file in our email list.