Email marketing is a powerful tool for engaging with your restaurant's customers, and NGAZE provides a comprehensive suite of features to make your email campaigns effective and efficient. 



Here's an overview of the email marketing capabilities on NGAZE:

  1. Campaign Management:
    • Create and manage email campaigns easily through the Email Campaigns section.
    • View existing campaigns and add new ones using the "+" button in the top right corner.
  2. Customer Segmentation:
    • Divide your customer base into segments based on various criteria.
    • Create new segments to target specific groups with tailored messages.
  3. Form Creation:
    • Design custom forms to capture customer information.
    • Obtain HTML code for popups to use on your website.
  4. Email Templates:
    • Access and manage a variety of email templates.
    • Create new templates to maintain consistent branding across campaigns.
  5. Customer List Import:
    • Upload your customer list in CSV format.
    • Include essential information like name, email, phone, location, birthday, and GDPR compliance status.
  6. Email Verification:
    • Automatic verification process for imported email addresses.
    • Ensures your list contains only "Safe to send" emails, improving deliverability.
  7. Integration with Other NGAZE Features:
    • Seamlessly integrate email campaigns with the 52-week Marketing Playbook.
    • Coordinate email marketing efforts with other channels like social media and push notifications.
  8. Performance Tracking:
    • Monitor email campaign performance through the NGAZE Marketing Dashboard.
    • Track metrics such as open rates, click-through rates, and conversions.

By leveraging these email marketing features on NGAZE, you can create targeted, effective campaigns that engage your customers and drive business to your restaurant. Remember to align your email marketing strategy with your overall marketing goals and the promotions you've planned in your Marketing Playbook.